Style Icons by Roderer

Roderer’s philosophy has been inspired by years of traveling the globe but also by iconic characters, designs, places or products.

In a new section of our website, we want to pay tribute to these icons, well known or less known, that are an important part of Roderer heritage and history.

Be it movie stars, sportsmen, artists or products, discover or re-discover the stories behind these symbols.

Our first selection of icons comprises Steve McQueen, Paul Newman, Andy Warhol, the Porsche 911 and the Riva Aquarama.

This section will be updated regularly, stay tuned.