Roderer is a celebration of individuality. In this “Style Icons” section, we aim to celebrate the men, the designs or the places that epitomizes the Roderer style. Contemporary, elegant, innovative… here is a selection of our favorites. Discover or re-discover the ones that have marked their times by their unique personality.


Steve McQueen - Roderer


When it comes to being cool, you either have it or you don’t. Steve McQueen definitely had it. Nicknamed the ‘King of Cool’, the American actor became a Hollywood superstar in the 1960’s and ‘70’s famed for his rugged good looks and tough, devil-may care, ‘anti-hero’ persona. McQueen did what he wanted, when he wanted and didn’t care what anyone thought. He always looked good doing it too.  read more..

Paul Newman - Roderer


Paul Newman was one of the finest actors of his time. He starred in movies like Cat on a Hot Tin Roof, Cool Hand Luke and Tower Inferno.

Paul Newman was born on January 26, 1925, in Cleveland, Ohio. He turned to acting after getting kicked off the football team in college. He made his Broadway debut in 1953 and began doing television and films, eventually becoming known as one of the finest actors of his time. He created a food company, Newman's Own, that donates all proceeds to charity.

Riva Aquarama - Roderer


Some call it the most beautiful thing in the world…

The Riva Aquarama is a luxury wooden runabout built by Italian yachtbuilder Riva from 1962 until 1996. The boat's speed, beauty and craftsmanship earned it praise as the Ferrari of the boat world.

The most famous of Carlo Riva’s designs, the Aquarama has become over the decades a nautical legend. Its evocative name, derived in part from the widescreen Cinerama movie format popular in the early 1960s, echoed in its sweeping wrap-around windshield, conjures images from another time.

The Riva Aquarama's unique hull was sheathed in mahogany and varnished to accentuate the beauty of its natural wood grain.

Porsche 911 - Roderer


“I couldn’t find the sports car of my dreams, so I built it myself” - Ferdinand Porsche.

The original Porsche 911 (pronounced nine eleven) is a luxury sports car made by Porsche in Stuttgart, Germany. The famous design was introduced in autumn 1963 and is still built today.

Mechanically, the first 911 was notable for being rear engined and air-cooled.

The 911 (and its derivatives) is often cited as the most successful competition car ever, winning prestigious events like Le Mans 24 Hours or Monte-Carlo rally.  read more..

Andy Warhol - Roderer


“In the future, everyone will be famous for 15 minutes.”

Andy Warhol is an American artist who was a leading figure in the visual art movement known as pop art. His works explore the relationship between artistic expression, celebrity culture, and advertisement that flourished by the 1960s. After a successful career as a commercial illustrator, Warhol became a renowned and sometimes controversial artist.

Warhol's art used many types of media, including hand drawing, painting, printmaking, photography, silk screening, sculpture, film, and music. He was also a pioneer in computer-generated art. He founded Interview magazine and was the author of numerous books.

His studio, The Factory, was a well known gathering place that brought together distinguished intellectuals, drag queens, playwrights, street people, Hollywood celebrities and wealthy patrons.